Tag-Based Pricing

Offer personalized product prices based on customer’s Keap contact tags.

Overview

Tag-based pricing allows you to display different prices to different customers based on their Keap tags. This enables:

Once enabled, additional price fields appear in the product editor.

Edit a product.
Go to Product Data → General.
You’ll see new fields for each alternate price:
- Alternate Price 1 – Price field
- Alternate Price 1 Tags – Tags that qualify for this price
Enter the alternate price and select the required tags.

For variable products, alternate prices can be set per variation:

When a logged-in customer views a product:

iMember360 checks if the customer’s Keap contact has any of the alternate price tags.
If multiple alternate prices match, the lowest price is displayed.
If no alternate prices match, the regular price is shown.
The correct price is applied at checkout.

Offer 20% off to members:

Members with the “Active Member” tag see $80, others see $100.

Different prices for each membership level:

Special pricing for wholesale customers:

Use clear tag names – Make it obvious which tags affect pricing (e.g., “VIP Pricing”, “Wholesale”)
Test thoroughly – Verify prices display correctly for each tag combination
Document your pricing tiers – Keep track of which tags unlock which prices
Consider display – Customers see the lowest applicable price; make sure this creates the experience you want