iMEMBER360 Increases Revenue

An iMEMBER360 website can support membership revenue by showing the right offer to the right member at the right time. When a member has an eligible payment method stored in Keap, one-click order workflows can reduce friction for appropriate upsells.

Increase Revenue Through Upsell Offers

The offer you make can be based on the member’s tags, fields, purchases, and campaign context in Keap. Instead of presenting every member with the same generic upsell, you can tailor the page to the segments your Keap campaigns already maintain.

For example, you might show an advanced offer to members who bought product X and have also received a campaign tag for product Z. Because the page is driven by synced Keap contact data, your offer logic can follow the same segmentation that controls access and lifecycle messaging.

Protect Revenue By Forewarning Of Card Expiry

To make the upsell process as smooth as possible you want to reduce friction. An out-of-date credit card will impede upsells, and may also result in the member failing to renew at the end of their billing cycle.

iMEMBER360 makes it easy to identify credit cards that are soon to expire so you can bring this to the attention of the member and encourage them to take immediate action, with a simple “renew your card now” link. Saving renewals you would otherwise have lost to involuntary churn directly protects the recurring revenue you have already earned.