Conversion Tracking

Understand where members come from

iMEMBER360 includes settings for Google Analytics and Keap web tracking, plus optional attribution fields that can be stored against a member journey. For Keap-powered membership sites, that makes it easier to connect acquisition source, campaign context, and the protected content experience.

Keep reporting close to the contact record

When a visitor becomes a member, the value of tracking is not just the pageview. It is the ability to understand which source, campaign, medium, term, referrer, and first-visit context brought that person into your Keap-driven membership funnel.

Configured inside WordPress

Use the iMEMBER360 settings panel to enable Google Analytics or Keap tracking support and map the attribution fields you want to preserve. For detailed event modelling, consent rules, or external analytics pipelines, pair this with your analytics stack and documented privacy process.

Works well with